Dubai Rugby 7s – UAE

Event Branding

The Emirates Dubai 7’s is the biggest sports and social event on the calendar in the Middle East, held at The Sevens Stadium in Dubai.

With the aim of capturing the core pillars of sport, music, family and entertainment showcased during the festival, our team created the main key visual and separate KVs
to promote these individual events.

The scope of work also included creating event branding, wristbands, lanyards and illustrating an isometric map to help guests navigate around the venue.